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Last week in Sweden I was fortunate enough to use the new Tobii X1 Light Eye Tracker. It’s a snap on eye tracking system for the portable lab. You can also use magnets or tape to snap it onto the front of an ATM or kiosk for in-field testing!
Attach the Tobii X1 Light Eye Tracker to any monitor or laptop.Here’s the unveiling to resellers! Yes, the fisheye is overkill but it was on my camera
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You can see more info on the tracker on this Youtube.
One of my favorite applications of the Tobii X1 Light Eye Tracker is easily tracking track real-world interfaces such as an information kiosk or a ticket machine. Check it out.
Category: Eye Tracking –>
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Archive - Eye Tracking
Last week in Sweden I was fortunate enough to use the new Tobii X1 Light Eye Tracker. It’s a snap on eye tracking system for the portable lab. You can also use magnets or tape to snap it onto the front of an ATM or kiosk for in-field testing!
- Tobii X1 Light Eye Tracker
Here’s the unveiling to resellers! Yes, the fisheye is overkill but it was on my camera
You can see more info on the tracker on this Youtube.
One of my favorite applications of the Tobii X1 Light Eye Tracker is easily tracking track real-world interfaces such as an information kiosk or a ticket machine. Check it out.
Tobii are doing some cool stuff! Check it out. Particularly Leo’s laugh - she’s from support
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Updates and Reminder:
• Free post conference course is offered by Tobii on Oct 6, 2011. |
| Call for Speakers/ Presentation Opportunities • Contributed Talks - These sessions include papers or studies presented by our keynote speakers and accepted speaker candidates. • Symposia - Eye Tracking Behavior Symposia consist of a series of scientific presentations/discussions around a common theme related to the general theme of measuring behavior by using eye tracking. Examples of potential themes for symposia: Developmental psychology; Cognition, psychology and behavior; Human computer interaction; Neuropsychology; Language and/or reading research. • Posters - Posters will be displayed throughout the conference and in the scheduled poster sessions. Click here to learn more details about the conference. |
| List of Speakers: Keynote Speakers: • Dr. Oleg Komogortsev, Assistant Professor of Computer Science, Texas State University, United States • Dr. Benjamin Tatler, Senior Lecturer at School of Psychology, The University of Dundee, Scotland, United Kingdom EyeTrackAwards Winner and Speaker: • Dr. Stefanie I. Beckerm, School of Psychology, The Univerisity of Queensland, Brisbane, Australia Accepted Speakers: • Dr. Adrian Dyer, Associate Professor of School of Media and Communication at RMIT University and Department of Physiology at Monash University, Australia • Dr. Osman Skjold Kingo, Centre on Autobiographical Memory Research, Department of Psychology, Aarhus University, Denmark • Dr. Bruce Allen Knight, Professor of Education at Central Queensland Univesity, Australia • Associate Professor Mike Horsley, Director of the Learning Teaching Education Research Centre at Central Queensland University and User Experience Lab (iSurf CQU), Australia • Beatrice Ermer, Chair of Marketing Management, HHL - Leipzig Graduate School of Management, Germany |
A little project I did with Hoop Group and the help of Pablo Rodrigues from Eye on Media in Chile.
has a track ball, track pad, scroll wheel and.. 







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that is one reason why mouse eye tracking is bullshit… Watch this! My mouse doesn’t move when I scroll!
Busy day today! But I just had a sec to upload this post while I am in Adelaide! Check out this cool new video of Tobii’s latest machine, the TX300
Book your place!
Internationally, eye tracking is revolutionising the way in which market research is conducted to gain measurable insights across advertising, packaging and shopper research.
The NEW Tobii eye tracking glasses allow wearers to walk around freely, making it easier for researchers to create a real-world environment in which to capture natural user behaviour.
Objective are running 2 launch events to demonstrate the NEW Tobii eye tracking glasses. We will also demonstrate the Attention Tool eye tracking software for market research.
International guest speaker, film director and eye tracking expert, Juan Pablo Rodriguez from EyeOnMedia will be presenting case studies on his use of eye tracking within market research.
Book your place!
Mon Nov 29th, 5pm – 6.30pm Level 1, 530 Lonsdale St, Melbourne
Thur Dec 2nd, 5pm – 6.30pm Level 10, 220 George Street, Sydney
(Drinks and light refreshments will be provided)
Please RSVP by emailing me! jbreeze@ObjectiveDigital.com
Objective is the Australasian reseller for Tobii eye tracking hardware and software and iMotions Attention Tool eye tracking software.
Tobii Technology is the world leader in eye tracking hardware and software www.Tobii.com
iMotions Attention Tool® is the world leading eye tracking software within market research and the application combines eye tracking metrics, reading metrics and emotion metrics.






